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Top International Destinations from the US (Dec 2023)

Holiday season is here! It’s usually the time for family gathering and traveling (without work). For me, I am flying back to visit my parents after four years. So I am super excited! This week, the dataset I am looking at is the most popular international travel destinations from the US in Dec 2023. I found the data on Destination Insights with Google – I never knew this exists before, but it has some amazing data on travel interests.

My Visualization

The specific dataset I am using in this visualization is the ‘TOP DEMAND BY DESTINATION CITY’ table. I then added latitude and longtitude to each destination city to plot them on the map. Moreover, I plotted them as paths from the US (well, the lines always start from D.C. because that’s the US capital). The size of the circles indicating the popularity.

Please notice that all the visualizations are designed for desktop view, so it is recommended to view them on a desktop device.

Dashboard link

Insights

  • From the visualization, it is clear that Central America and Europe are two regions with high popularity;
  • Central America cities on the list are closer to the US, thus easier for a vacation (same reason we see the four major Canadian cities on the list);
  • But London takes the 1st place – this could be a combination of peronsal and business travel demand.

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